Most Meta advertisers debate CBO vs ABO. Experienced buyers use both. ABO to find what works. CBO to scale it. Here's how the two actually fit together.
Catalog Ad Frames: Why I Only Use Them on Warm Audiences
A transparent PNG layer on your product photo. The right elements, the right audience, and the exact setup in Ads Manager. Frames work on warm audiences because trust already started.
Meta quietly enrolled most ad accounts in AI creative testing. The fix takes 30 seconds, but you need to know where to look and then check every single ad too.
